Pricing
One Flat Price. No Meter Running.
Software at one monthly number. Build and Grow scoped to the job. Nothing priced per booking, per seat, or per surprise.
Birdie software costs a flat $197 per month for every feature — bookings, pricing, memberships, coaches, leagues, engagement — with no contracts, setup fees, or per-booking charges. Build consulting is scoped per project. Grow marketing is scoped after a free audit. Each arm can be hired independently.
Your busiest month costs the same as your slowest one.
A chart comparing software costs as bookings grow: per-booking and per-seat pricing climb steadily, while Birdie's flat monthly price stays level.
The Software
$197/month
Flat. Every feature, every update, every bay.
- No contracts — month to month
- No setup fees
- No per-booking charges
Every feature. Every update. Every bay.
- Bookings & Tee Sheet
- Pricing Engine
- Payments (Square + Stripe)
- Check-In Kiosk
- Staff Management
- Memberships & Contracts
- Credit Packs
- Leagues & Community
- Engagement & Automations
- Food & Beverage (lite)
- Coaches Portal
- Customer Portal & App (white-label PWA)
- Reporting & Intelligence
Build: Scoped to the Project.
Custom — scoped per project after we understand your market, space, and timeline. The funnel starts with a conversation, not a rate card. And if the honest answer is “don’t sign that lease,” you’ll hear it before an invoice exists.
- Plan Validate the market, model the money, review the layout. Best for: Exploring owners and early planners Start with Plan
- Build Everything in Plan, plus design, specs, and contractor coordination. Best for: Owners with a location in progress Start with Build
- Build + Launch Everything in Build, plus brand, website, and launch marketing. Best for: Owners who want a fully supported opening Start with Build + Launch
Grow: Scoped After the Audit.
Scoped after the free marketing audit. Website builds are fixed-price; monthly SEO and campaign work is month to month — no long-term lock-in.
Web Design · Local SEO · Marketing & Campaigns
You don’t need the software to hire Build or Grow.
Three arms, hired independently. Most operators end up on the platform because the work plugs into it — never because it was required.
Money Questions
1 What does $197/month actually include?
Everything. Every feature on the platform — bookings, pricing engine, memberships, credit packs, payments, coaches, leagues, engagement, staff, F&B, kiosk, customer app, reporting — plus every update we ship. There is no feature ladder to climb.
2 Are there contracts or setup fees?
No and no. Month to month, no setup fees, and migration from your current system is part of onboarding — not a paid add-on.
3 Do Build or Grow require the software?
No. Build consulting and Grow marketing are hired independently — you can use either with whatever software you run today. Most operators end up on the platform because the work plugs into it, never because it was required.
4 What do Build packages cost?
They are scoped per project — your market, your space, your timeline. The Plan-My-Facility form starts the conversation, and if the honest answer is "don’t sign that lease," you hear that before an invoice exists.
5 Will my price go up?
Flat means flat — existing facilities keep their rate.
No location yet? Start with Build
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