Plan My Facility

The Operating Partner for Indoor Golf

Build, Launch, and Grow Your Indoor Golf Facility

From business planning and pro forma support to construction coordination, equipment, branding, marketing, and booking software, Birdie helps operators go from idea to open doors — and keeps the business running after launch.

Plan My Facility See the Software
Trusted by 100+ facilities 24-hour software setup From concept to opening day
  • 100+ facilities powered by Birdie
  • Build + launch support
  • Software live in 24 hours
  • No developers required

Plan Before You Sign

Before You Sign a Lease, Know What You’re Building

Most indoor golf mistakes happen before the first bay is built. The wrong lease, wrong bay count, wrong equipment mix, or weak launch plan can turn a good idea into an expensive lesson. Birdie helps you pressure-test the business before you commit six figures to a space.

Build an independent facility around your market — not a rigid franchise playbook. Birdie gives you the strategy, support, and operating system without forcing a one-size-fits-all model.

Validate My Facility Plan See What We Review
  • Lease & location review
  • Pro forma pressure test
  • Independent operator friendly

  • Validate the business

    Pressure-test demand, pricing, and revenue before you sign.

  • Avoid expensive mistakes

    Catch weak spots early and build with confidence.

  • Open with a clear plan

    Launch on time with the right setup, team, and marketing strategy.

What Birdie Helps You Figure Out

The Decisions That Shape the Business

Before you commit to a lease, equipment package, or buildout budget, Birdie helps you pressure-test the key decisions that determine whether the facility works on paper and in the real world.

Business Model

Public play, memberships, leagues, lessons, events, and the right mix for your market.

Pro Forma

Revenue assumptions, utilization, expenses, breakeven, and a model you can actually believe.

Lease + Layout

Ceiling height, bay count, customer flow, lounge space, and location fit.

Equipment Package

Launch monitors, projectors, screens, mats, turf, computers, and supporting tech.

Construction Scope

Bay specs, finishes, contractor coordination, electrical needs, and buildout planning.

Brand + Launch

Positioning, website, pricing, memberships, and a go-to-market plan for opening day.

You stay in control.

Birdie supports independent operators.

Get the structure, strategy, and operating system you need — without handing over your brand, pricing, or customer relationships.

The Birdie Build Process

A Proven Process from
Concept to Opening Day

We guide you through every stage of the build and launch process with a clear plan, expert support, and tools built specifically for indoor golf.

  1. Discover

    We learn your goals, market, and vision to validate the opportunity and define success.

    Deliverable Discovery Report

  2. Plan

    We build your business model, pro forma, and facility plan so you know what to build and why.

    Deliverable Business Plan + Pro Forma

  3. Design

    We design the layout, bay count, tech stack, and experience to maximize performance.

    Deliverable Layout + Tech Spec Package

  4. Source

    We package and price the right equipment and manage purchasing and delivery.

    Deliverable Equipment Package + Schedule

  5. Coordinate

    We work directly with your contractor to keep the build on schedule, on spec, and on budget.

    Deliverable Build Coordination + Updates

  6. Launch

    We build your brand, website, memberships, and marketing strategy to drive day-one demand.

    Deliverable Launch Plan + Campaign Assets

  7. Operate & Grow

    We activate your booking system and automations so you can run smarter and grow faster.

    Deliverable Live Operating System + Training

One partner. One process.

From idea to long-term success.

We’ve helped 100+ indoor golf facilities navigate this process so you can open with confidence and stay focused on growth.

See What We Build

Support for Every Stage

Choose the Level of Support
That Fits Your Build

Every facility is different. Whether you’re just exploring the idea or ready to break ground, we have a package to move your project forward.

  • PLAN

    Validate Your Idea

    Get clarity on your concept, market, and financials before investing major capital.

    • Market & location review
    • Pro forma & financial model
    • Business model strategy
    • High-level layout review
    • Equipment recommendations

    Best for: Exploring owners and early planners

    Start My Plan
  • Most Popular

    BUILD

    Plan. Design. Build.

    End-to-end planning, design, and coordination to build your facility the right way.

    • Everything in Plan
    • Detailed layout & bay optimization
    • Construction specs & documentation
    • Contractor coordination support
    • Equipment sourcing & pricing
    • Project timeline & budget tracking

    Best for: Owners with a location in progress

    Build My Facility

  • BUILD + LAUNCH

    Open with Momentum.

    Everything in Build, plus branding, marketing, and software setup to launch strong.

    • Everything in Build
    • Brand identity & messaging
    • Website & booking setup
    • Memberships & pricing strategy
    • Launch marketing plan & ads
    • Opening campaign support
    • Onboarding & training

    Best for: Owners who want a fully supported launch

    Launch with Confidence

Not sure which is right for you?

We’ll help you choose the best path for your goals and budget.

Talk to a Birdie Expert

Start Your Facility Plan

Ready to Build Something
Better with Birdie?

Whether you’re in the early planning stages or ready to break ground, our team is here to help you build with confidence.

  • Personalized Consultation

    Get expert guidance tailored to your goals.

  • Custom Plan Review

    We'll review your plan and provide feedback.

  • Transparent Pricing

    Clear, upfront pricing and no surprises.

Prefer to Talk?

We’re here when you’re ready.

Let’s Talk About Your Project

Fill out the form and a Birdie expert will be in touch.

We respect your privacy. Your information will never be shared.

  • 4.9/5 Average Rating

    From 5,000+ operators

  • Trusted Partner

    For 100+ facilities

  • Built for Operators

    By operators, for operators

Your Success is Our Mission

From concept to opening day and beyond, we’re with you every step of the way.

  • On-time Delivery
  • Budget Protection
  • Expert Support
  • Long-term Partnership

Common Questions

Frequently Asked Questions

Straight answers to the most common questions about working with Birdie.
Still have questions? We’re here to help.

1 Do I need to have a location already?

No. Many of our clients come to us in the early planning stage. We can help you evaluate potential markets, analyze locations, and build a plan before you commit to a lease.

2 Can Birdie help before I sign a lease?

Yes — and it's one of the best times to involve us. We help review ceiling height, bay count, customer flow, equipment needs, construction considerations, and the revenue model before you lock yourself into a space.

3 Do you act as the general contractor?

No. Birdie doesn't act as your general contractor. We define the plan, specs, equipment package, and facility requirements so your contractor has clear direction, and we coordinate with them on the indoor-golf-specific details.

4 Can you work with my existing contractor?

Yes. If you already have a contractor, we provide the guidance, specifications, equipment requirements, and coordination support so the buildout reflects the needs of an indoor golf facility.

5 Can I buy equipment through Birdie?

Yes. We recommend, package, and source the equipment your facility needs — launch monitors, projectors, screens, mats, turf, computers, and supporting tech — matched to your layout, budget, and business model.

6 Do you build the website and brand?

Yes. Depending on your support package, we help with brand positioning, messaging, website buildout, pricing, memberships, and launch marketing, so you open with a clear identity and a plan to create demand.

7 Is Birdie required as the booking platform after launch?

Birdie is designed to be the operating system behind the facility after launch, but we'll talk through the right setup for your business. Most operators choose to launch with Birdie in place because booking, payments, memberships, and the customer experience are already connected to the build plan.

8 What does this cost?

It depends on your stage, facility size, level of support, equipment needs, and launch scope. Some operators only need planning support; others want help through buildout, launch, website, marketing, and software setup. Once we understand your goals, we recommend the right path with clear pricing.

9 How long does the process take?

It depends on your stage. Early planning can move quickly; full build and launch support depends on location selection, lease timing, permitting, construction, equipment delivery, and marketing prep. We help you map the steps, dependencies, and a realistic timeline.

Still have questions?

Our team is happy to help. Let’s talk about your project.

Talk to an Expert

Keep Growing

Keep Growing with Birdie

Insights, strategies, and resources to help you build a better business
and a better indoor golf experience.

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